We build fast, conversion-first e-commerce—custom and headless storefronts on Shopify/Plus, Magento, WooCommerce, and BigCommerce with CRO, SEO, and reliable analytics.
High-conversion storefronts that scale globally
Shopify/Plus, Magento, Woo, BigCommerce
Headless commerce (Next.js, Hydrogen/Remix)
Optimised PDP/PLP, bundles & subscriptions
Checkout optimisation & wallets (UPI, Apple/Google Pay)
GST-ready invoices, tax & shipping rules
ERP/OMS/CRM integrations & marketplaces
GA4, server-side tagging, funnels & heatmaps
Performance, SEO & accessibility by default
PWA, offline support & app-like UX
Ongoing CRO sprints & A/B testing
e-commerce
headless
subscriptions
checkout
payments
cro
ga4 & sgtm
marketplaces
seo
pwa
Commerce strategy & platform fit
/01We map business goals to the right stack—Shopify/Plus, Magento, WooCommerce or headless. Clear KPIs, phased roadmap, and total cost clarity before build.
Deliverables
- Discovery & stakeholder workshops
- Platform fitment & solution architecture
- Growth KPIs & phased rollout plan
- Risk & compliance checklist (PCI/GDPR)
Outcomes
- Aligned teams & faster decisions
- Lower rework and cost overruns
- Faster time-to-revenue
- Scale-ready foundations
Catalog IA & customer journeys
/02Structure categories, filters, and search so shoppers find the right product quickly. Better IA = stronger SEO and higher add-to-cart.
What we create
- Category taxonomy & attributes
- PLP/PDP journeys & cross-sell paths
- Facet filters, search & merchandising rules
- Edge cases (OOS, variants, bundles)
Why it matters
- Lower bounce & faster discovery
- Improved SEO crawlability
- Higher AOV via recommendations
- Consistent UX across devices
Storefront UI & interactive prototyping
/03From wireframes to high-fidelity flows: Home, PLP, PDP, cart and checkout. Clickable prototypes to validate before development.
Deliverables
- Lo-fi wires & content hierarchy
- Hi-fi UI screens & components
- Clickable prototypes (web & mobile)
- Micro-interactions & motion cues
Validation
- User walkthroughs & task tests
- Remote testing sessions
- Iteration & sign-off pack
Design system & theme components
/04Token-based UI library for rapid rollout across campaigns and seasons. Reusable sections, blocks, and app-ready patterns keep dev velocity high.
Deliverables
- Design tokens & component library
- Theme variants (light/dark, festival)
- Reusable sections/blocks
- Motion specs & guidelines
Benefits
- Faster launches & consistency
- Lower defects & rework
- Accessible motion & UI patterns
CRO, analytics & compliance
/05Improve conversion with evidence—funnels, heatmaps, and A/B tests. We implement GA4 and server-side tagging with WCAG 2.2 accessibility.
Methods
- Funnel analysis & cohorts
- Heatmaps & click tracking
- A/B & multivariate testing
- Accessibility audit & fixes
Stack
- GA4, server-side tagging
- Consent mode & privacy
- Schema.org & SEO checks
- INP/LCP/CLS optimisation
Launch, integrations & support
/06Payments, shipping, tax, ERP/OMS/CRM, and marketplace listings—wired securely. We handle go-live, QA, and ongoing growth sprints.
Implement
- Gateways & wallets (UPI, Apple/Google Pay)
- GST invoicing, tax & shipping rules
- ERP/OMS/CRM & marketplaces
Quality & growth
- Design/UX QA & device testing
- PWA & performance tuning
- Post-launch CRO sprints
Our eCommerce approach & philosophy
We build conversion-ready storefronts that are fast, secure, and easy to scale—optimised for SEO, performance, and accessibility. From strategy to go-live, we focus on better discovery, higher AOV, and a friction-free checkout across devices.
Performance & Core Web Vitals first
SEO-friendly IA & clean URLs
Accessibility (WCAG) by default
Secure payments & data privacy
Evidence-based CRO & analytics
Scalable integrations & automations
Platform fit (Shopify/Plus, Magento, Woo, Headless)
Catalog taxonomy, PLP/PDP & search
Cart & one-page checkout optimisation
Design system & reusable sections/blocks
GA4, funnels, A/B tests & reporting
Payments, shipping, ERP/OMS/CRM integrations
Storefront & Theme Development
Fast, SEO-ready storefronts with clean code, modular sections, and WCAG-aware UI. Built for speed, scale, and easy merchandising.
Catalog, Search & Merchandising
Smart taxonomy, high-performing PLP/PDP, on-site search, and dynamic badges to lift discoverability and AOV.
CRO, SEO & Analytics
Improve conversions with faster pages, clearer funnels, structured data, and evidence-based experiments using GA4, heatmaps, and tests.
Checkout, Payments & Compliance
Reduce drop-offs with trust signals, guest checkout, popular payment options (UPI, wallets, cards), and compliant, secure flows.
Integrations, OMS/ERP & Growth
Connect inventory, orders, shipping, and marketing (email/SMS/ads). Retainer-style support, feature sprints, and performance tuning as you scale.
Our eCommerce
process
Discover — market, customers & goals
Typical: 1–2 weeks
Define — catalog, IA & buying flows
Typical: 1–2 weeks
Build — storefront, checkout & integrations
Typical: 2–4 weeks
Launch & grow — CRO, SEO & analytics
Ongoing: monthly